Social & Content Developer
Vlisco Netherlands
Job description
As a Social & Content Developer, you are inspired by creativity and fashion. You know how to translate trends, stories, and brand identity into content that captures attention and resonates with a global audience.
You work closely with the Creative Lead to bring the brand vision to life across all digital channels. You play a key role in translating creative direction into compelling content that strengthens the brand’s digital presence and connects with a global, high-end audience.
In this role, you coordinate the social media calendar, create engaging content, and support the execution of campaigns, collaborations, and partnerships. You combine creativity with a hands-on mindset and ensure that all content aligns with the brand identity and storytelling standards.
Together with internal teams and external partners, you contribute to building a strong and consistent digital brand experience.
KEY RESPONSIBILITIES:
• Support the development and execution of the digital marketing strategy, with a focus on social and content-driven campaigns;
• Create, manage, and maintain the social media calendar, ensuring consistent and timely publishing;
• Execute digital campaigns across channels such as social media, email, and display;
• Monitor content performance and provide insights to improve engagement, reach, and conversion;
• Translate creative concepts into digital content, including visuals, copy, video, reels, and newsletters;
• Support art direction and styling for photoshoots, campaigns, and digital productions;
• Prepare and adapt content assets for different platforms, ensuring both technical accuracy and brand consistency;
• Safeguard the brand identity across all digital touchpoints;
• Collaborate with creative teams to execute campaigns, collaborations, and new initiatives;
• Coordinate with internal stakeholders and external partners to deliver high-quality content;
• Support production planning, including briefings, timelines, and deliverables;
• Stay up to date with digital, social, and fashion trends and translate these into fresh content ideas.
WHAT YOU BRING:
• Bachelor’s degree in Marketing, Communication, Fashion, Media, or a related field;
• 2–4 years of relevant experience in digital content creation, social media, art direction, styling, or similar roles within fashion, luxury, or creative industries;
• A strong portfolio showcasing social content, campaigns, or styling work;
• Understanding of luxury fashion branding, including heritage, craftsmanship, and storytelling;
• Strong creative skills with the ability to translate ideas into engaging digital content;
• Good understanding of fashion trends, styling, and digital culture;
• Hands-on experience with social media platforms, content formats, and digital tools;
• Strong organizational skills with the ability to manage multiple projects and deadlines;
• Experience working in cross-functional teams and with external partners;
• Strong written and visual communication skills;
• A proactive, hands-on mindset with attention to detail and brand consistency;
• Curiosity and eagerness to stay up to date with new trends, tools, and formats.
IN RETURN WE OFFER YOU:
• Competitive salary, including a 13th-month salary, 8% holiday allowance, bonus scheme, and pension plan.
• 28 holidays per year (full-time basis);
• Travel expenses for private or public transport;
• Personal sustainable employability budget;
• Various learning & development opportunities